Website Design and Search Engine Optimisation (SEO)
1999 - 2010, 11 years as web designers in Letchworth, Hertfordshire (Herts)
Epsilis design effective, good looking, search engine friendly websites for small businesses in the local North Herts area. We are now based in Letchworth (having spent 6 years in Stevenage), Hertfordshire in the UK.
We aim to be friendly and informative, providing all the support and guidance you need to steer you clearly and effectively through the web design process and ensure that you end up with an effective website that appeals to people, ranks well in the search engines and meets legal requirements. We only use ethical search engine optimisation techniques and will explain to you exactly what is involved.
Our Website Design and Search Engine Optimisation (SEO) Services include...
- Website Design - websites which look good, are usable, accessible to all, are search engine friendly and legal. We focus on what makes a website effective - this means good content, well presented, search engine optimised and good value for your money.
- Search Engine Optimisation (SEO) for your website - oddly optimisation for search engines is often not part of the web design process. SEO comes in many flavours and often site owners have no idea what is being done. Effective long term Search Engine Optimisation (SEO) is an intrinsic part of the way a website is designed and revolves mainly around the visible text copy on your pages. It is about focussing that copy on the phrases you want to target in search engines. It is not something added later in the background. We will show you how that is done and work with you to amend your website code and website content. Beware of all the bad SEO techniques now in common use.
- Content Management Systems (CMS) for your website - a Content Management System (CMS) allows you to keep your website up to date without specialist skills. We use the open source CMS system - DRUPAL. This means you are not locked in to a Content Management System owned and understood by just one company. DRUPAL is free for anyone to use and there are numerous web designers familiar with it.
- Marketing services for your website - online marketing comes in many forms. The starting point is good marketing copy on your pages, then search engine optimisation, then telling everyone repeatedly about your website, do press releases, get published, get links, mailers perhaps and possibly Pay Per Click (Google Adwords).
- Website Review - is your site up to your expectations? With over 10 years practical experience as web designers we should be able to help you make your web site more effective. Our reviews range through Design and Content and cover issues such as Usability, Search Engine Optimisation, Disability Accessibility, W3C Standards and efficiency of code.
- Copywriting, Content Creation for your website - great content is the key to an effective website that appeals to people and is the basis of search engine success .... our website copywriters can work with you to get this right.
- DDA Disability Accessibility, Accessible Website Design, Accessibility Reviews and Audits - making web sites legal and usable by all on all internet enabled devices.
- Domain names and Hosting your website - shared or dedicated, windows or unix, domain names ...
- Ongoing Support - we provide free long term support to all our customers
Why choose Epsilis Web Designers in Hertfordshire?
"I wanted a sensible website design and build that would give me maximum flexibility to strategically grow my businesses over time. I also wanted to incorporate SEO into the design and build without paying expensive SEO fees to a so called specialist. Epsilis provided the solution and have built two sites for me that are performing well. Working with Michael has been a pleasure and behind his unassuming nature is a wealth of talent and experience that he is happy to share to improve your web presence and your business. Michael also provides an incredible ongoing support and advisory service and is always available to answer your questions and queries first hand. If you are considering creating a new website or revamping your old site then be sure to seek out the services of Michael Spencer and his company Epsilis"
Modus Operandi, Hemel Hempstead, Hertfordshire.
We
are a small web consultancy formed in 1999 and based in Stevenage for 6 years. We have now moved
to Letchworth, Hertfordshire (Herts), UK. Most of our work is for small local businesses in the Hertfordshire
and Bedfordshire area.
Our focus is effective websites designed to be search engine friendly. We are not graphic designers who also do websites.
- We concentrate on good, focussed copy, effectively designed websites that are search engine optimised. We start with the premise that a website should be designed to do well in the search engines. This significantly affects the way a website is designed. So we normally start by explaining what works in search engines and what gets in the way - then we can get the web design focussed in the right direction from the start.
- We also understand the legal obligations of websites including disability accessibility and how to design websites to be accessible using the latest standards and best practice guidelines.
- We aim to provide real value for money by listening to what you want and providing you with all the help, support, guidance and advice you need to make your website a winner.
- We operate a fixed cost policy with no hidden extras.
- We enjoy long term business relationships with our customers and always aim to provide excellent customer service. Please see our Customer Services Policy.
"Michael made the process of developing a website for our company easy. He is a wealth of
information on search engine optimization and website development and is always willing to give
advice and help. We would definitely recommend Michael without hesitation to anyone who is looking
beyond just a website and wants the site to rise in the search engine rankings. We look forward
to working with Michael for many years to come for on going developments to the website."
C.A.S. Electrical (Ware) Ltd Ware, Hertfordshire.
Our Guarantee!
We want you to be totally satisfied with the work we do for you so our guarantee is simply this:
"If the work we do for you does not fully live up to your expectations first time, we will alter it until it is exactly as you want it, at no additional charge".
Please take a look around our websites. If you have a question or a query on anything said on our websites or about any of our web design or search engine optimisation services please let me know. I would value your feedback.
Regards
Michael Spencer,
michael@epsilis.co.uk
Epsilis - Web Designers and Search Engine Optimisation (SEO)
47 Farthing Drive
Letchworth Garden City
Hertfordshire (Herts)
SG6 2TR
UK
Articles on various aspect of web design and optimisation:
Standing out in the Crowd - Optimising website content - Everyone is interested in Search Engine Optimisation for their website these days. It is therefore becoming much harder to get sites to the top of the rankings. So how do you get your website on to page 1 of Google?
Is SEO all Smoke and Mirrors?... You hear so many tales of bad experiences with SEO and so many companies pestering you regularly offering Search Engine Optimisation of one sort or another and - how do you tell who you can trust?
Search Rankings and Google Tools - Google provides a number of useful tools to help you get better search rankings. You should know about these if you are interested in marketing your website more effectively.
Search Engine Optimisation(SEO)and Marketing(SEM)Glossary - commonly used phrases explained
Good or Bad Search Engine Optimisation - How to tell the good from the bad SEO? Offers and promises that seem "to good to be true". The problem for most site owners is that they just do not know what are valid SEO techniques and what are not, so I will try to explain how to spot the good from the bad when you see it.
SEO and Web Page Design.... an overview of Search Engine Optimisation (SEO) and relevance to Web Page Design
Thinking about your Branding - Implications of Web Design - with print you have millions of options - unfortunately only a tiny fraction of these options are available to web designers
Legal issues concerning websites - There are a variety of legal issues that may relate to your website - Minimum information to be provided on websites - Copyright - Data Protection - Opt out or Opt in- Email Marketing - Distance Selling and Online Trading - Charge on Returned Goods - Trade Mark Keyword Online Advertising - Disability Accessibility The Disability Discrimination Act 1995 - Disclaimer.
Content is Everything .... to your website visitor and to the search engines!
A Quick DIY Review of your Web Site. Got a web site but you are not sure if it is any good – well here are a few things you can look at to give you a better idea.
DIY Search Engine Tips. Guidance on how to set up websites to get good rankings in the search engines if you want to go the DIY route.
Useful Website Design Resources - Here are some resources I find useful: Photos, Graphics software, Favicon, Web Safe Colours, Websites Fonts, Coding Software for Web Pages, Uploading Your Website to Your Hosting (FTP), Running Online Surveys, Marketing Emails.
Beginners guide to Search Engine Optimisation - If you want to know a little more about the basic techniques of ethical search engine optimisation
Link Popularity and Link Building Suggestions - Some search engines use Link Popularity as a significant ranking tool so obtaining good quality relevant links to your website can give your site a boost in the search engines
Marketing Your Website - a brief overview of most aspects of website marketing activities and our services.
Getting the words right - by Susannah Ross
Susannah Ross is the author of 'A Simple Guide to Writing for your Website'. In this guest article,
she addresses how writing for the web is different to writing for print and what you need to
know to make your words work for you.
What can you do with your web site: a generic list of benefits of a web site serves as a basis for discussion.
If you wish to discuss your Website Design or Search Engine Optimisation (SEO) requirements please call Michael Spencer on 01462 674840 or email michael@epsilis.co.uk










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